Born out of the vision of its founder Omar Chaoui, a watch industry veteran and watch collector, Magana arrives with a clear vision: to bring together people committed by consuming smartly and responsibly without scarifying their individuality or sense of style. The Magana brand integrates three core values into its DNA: Culture, Togetherness, and Mindfulness.
Launching one model at a time limited to 212 timepieces each, four times a year, the timepieces will be available exclusively through the brand’s website. Aligned with the value of ‘Culture’, the Magana launch will pay tribute to Millenary cities around the world- the first being the city of Fes, a city founded in the 8th century and that remains the cultural capital of Morocco.
The timepiece is created from 316L Stainless steel and treated with a DLC coating to enhance the sporty look of the piece. With a 40mm dial, the watch is powered by a Miyota automatic movement offering a complete calendar – day, date and month – as a useful complication.
Magana has partnered up with TREES FOR THE FUTURE with 5,000 trees in Sub-Saharian Africa already planted through their partnership.
